Online consumer spending in Europe rose by 7 percent last year, reaching a total of 819 billion euros. For the current year, industry associations Ecommerce Europe and EuroCommerce anticipate another 7 percent increase. Growth is especially strong in Eastern European markets. The European E-commerce Report 2025 reviews and analyzes online [...]
Has the bubble finally burst of “fast fahsion?” Once worth £5bn, Asos dropped out of the FTSE 250 this week and other brands face sharp competition in a tough market The past decade the world of fashion has changed immensely from a consumer perspective. The past ten years has seen [...]
Interesting article that shows that 50% of Europeans shop online by Incognito. Half of European consumers shop in secret. The main reasons for stealth shopping are embarrassment and a wish to avoid arguments at home. Six out of ten secret shoppers hide their purchases from a romantic partner. Parents are [...]
Europe’s Online Fashion Sales: Diverging Paths from 2023 to 2025 A comparison of online fashion sales trends across four key European markets reveals notable contrasts in momentum and consumer behaviour: SwitzerlandAfter modest +2% growth in 2023, the Swiss market declined sharply by –7% in 2024. A further –2% contraction is [...]
As it’s summer holiday time, it gives me a chance to look at websites with a bit more vision. Often, we get caught up in the daily grind. Lately, I’ve been digging deep into several sites I’m working on, and one thing I noticed was missing across all of them [...]
English (UK) 
Svenska 
Español